Friday, August 3, 2012

From toilets to weddings: UK study shows unexpected places women shop online

A new UK study has highlighted the impact of social media on shopping habits, revealing that women are becoming increasingly fluid in where they spend online -- with some even taking to their phones during weddings and toilet visits.

The study by online retailer Very.co.uk showed increased usage of smartphones and tablets has not only given women the chance to shop whenever and wherever they feel, but has also meant they turn to social media to ask friends what they should purchase.

The company interviewed 1,000 women with 37 percent admitting to shopping while in bed and another 37 percent confessing to making purchases online when they should be working.

Thirty-three percent have been shopping online during their commute, while 18 percent said they had made purchases while using the toilet and a shocking 3 percent have slyly bought items online while at a friend's wedding.

Meanwhile, over a quarter of women aged under 25 admitted that they had used social media such as Facebook, Twitter and Pinterest to get feedback from pals when deciding to make a purchase.

'The rise of smartphones and tablet computers means that there are no longer boundaries to shopping and women are never far from being able to get their fashion fix,' Very.co.uk style director Rebecca Elderfield was quoted as saying in The Daily Mail August 2.

'Women can get inspiration for the latest looks as well as the seal of approval from dozens of friends in a matter of seconds, meaning the way we select, buy and chat about fashion has changed dramatically.'

The popularity of outfit sharing is highlighted by the fashion industry's love affair with Instagram, while interactive photo-sharing app Trendabl launched earlier this year, allowing users to take a picture or upload an image from their library and post it to the Trendabl network with appropriate tags and then choose to post it to Tumblr, Facebook and/or Twitter.

Other fashion ventures tapping into the desire for style sharing include website and mobile app Fashism allowing users to receive community feedback on their outfits, and Pose, letting users upload their outfit successes and gain inspiration from fellow fashionistas.



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PPR, Yoox eye sales boost with online venture

PARIS/MILAN (Reuters) - French luxury and retail group PPR and Italian online fashion retailer Yoox have created a joint venture to sell some of PPR's leather bags to a growing online community as sales in crisis-hit southern Europe lose their sparkle.

The venture, 51 percent owned by PPR and 49 percent by Yoox, will sell PPR's Bottega Veneta, Yves Saint Laurent, Alexander McQueen, Balenciaga and Sergio Rossi brands through a global digital platform, the companies said in a statement on Friday.

The online fashion industry has seen rapid growth in recent years as shoppers turn to their smartphones to snap up leather bags and fashion accessories. Online reach helps cushion retailers from weaker demand in southern European markets where economic concerns are scaring customers away from stores.

But a fast-changing consumer mood and a social media boom have made it more challenging for fashion houses to manage e-commerce alone.

Shares in both companies rose on the deal, outperforming a more muted market. By 0800 GMT, Yoox's shares were up 4.2 percent, while PPR was up 1.2 percent.

The deal will strengthen PPR's presence in over 100 countries, while Yoox will be rewarded on a revenue-share basis.

'Assuming that the online business might represent some 1-3 percent of the brands' revenues, this should add 20-50 million euros of revenues to the existing Yoox business,' Mediobanca analyst Chiara Rotelli said in a note.

'We expect the share price to react positively to this news,' she said, keeping a 'neutral' rating on the Yoox stock, with a target price of 9.22 euros per share.

The online stores of Sergio Rossi and Bottega Veneta, known for high-end leather shoes and bags, will be launched first, by the end of 2012, the statement said. PPR may later decide to include other brands in the joint-venture.

After seven years of operations, PPR and Yoox will have the right to exercise call and put options respectively for the Yoox stake in the joint-venture.

Yoox is due to announce its first-half results on Friday. Analysts expect growth to continue in the period.

Mediobanca expects consolidated revenues of 78.4 million euros for Yoox in the second quarter and 169.3 million euros in the first half.

(Reporting by Dominique Vidalon and Antonella Ciancio; Editing by Helen Massy-Beresford)



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Thursday, August 2, 2012

'Glee' going high fashion with Anna Wintour

American Vogue editor-in-chief Anna Wintour will be lending her fashion credentials to US television show Glee, with the program's co-creator Ryan Murphy taking to Twitter to reveal Wintour's role for the upcoming season four.

It was recently reported by Access Hollywood that Sarah Jessica Parker is set to play the online editor of US Vogue in the forthcoming series -- which debuts on US screens in September.

Now, Murphy has revealed Parker's good friend Wintour will be getting involved too, by lending her styling expertise.

'Guess who's helping us with Sarah Jessica Parker's costumes on GLEE? The amazing Anna Wintour!' he tweeted.

Wintour and Parker are regularly seen on the front row together during fashion week season, and have also worked together a great deal as keen supporters of US President Barack Obama's ongoing re-election campaign.

With Wintour having the likes of Karl Lagerfeld, Oscar de la Renta and Marc Jacobs on speed dial, fashion fans now have the perfect excuse to tune into the high school glee club-based show which famously launched the careers of stars including Dianna Agron and Lea Michele.



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Watch: Fantasy chess games for Prada

Chess has gotten a lot more stylish thanks to the new Prada Fall/Winter 2012 video campaign starring supermodels including Magdalena Frackowiak and Anne Vyalitsyna.

The abstract video is a continuation of Miuccia Prada's 'virtual princess' theme from her Fall 2012 show, with acclaimed fashion photographer Steven Meisel shooting the campaign as a fantasy game of chess.

Other top models including Vanessa Axente, Madison Headrick, Elza Luijendijk and Iselin Steiro also appear in the ad, which showcases the Italian label's geometric prints and sleek trouser suits.

Prada is famed for its highly creative fashion films, having scooped accolades such as Best Online Video at the Fashion 2.0 Awards back in February this year for its colorful Spring 2011 campaign featuring Arizona Muse and Mariacarla Boscono.

Watch the new Prada campaign at http://youtu.be/aumsEbfWnjk.



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London confirms next menswear edition, Tom Ford confirms presence

After the success of the inaugural London Collections: Men event back in June, the British Fashion Council has confirmed dates for London's second menswear showcase, while Tom Ford has revealed he's taking his menswear to the British capital.

The BFC announced in a release July 31 that London Collections: Men, Britain's answer to the Paris and Milan menswear fashion weeks, will be back next year January 7-9.

'The inaugural men's week was far more successful than any of us anticipated, and we have been overwhelmed by the support and enthusiasm for the project from designers, retailers, buyers and the press,' explained Dylan Jones, chair of London Collections: Men.

'LC: M has already contributed to the changing perception of menswear in this country, and our plans for the next week in January, and beyond, will hopefully build on this.'

And it looks as though London is already attracting some of the biggest names in menswear, with The Telegraph reporting that Tom Ford will show his menswear collection in London for the first time in January -- presenting his Fall/Winter 2013 range as part of the London Collections: Men schedule.

'I am very pleased to be showing my menswear collection in London next January. London has a vibrancy that is inspiring and much of what I create for men takes its inspiration from traditional British menswear,' Ford told the publication. 'My clothes are designed with an international customer in mind, and London is one of the most international cities on the planet.'



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Wednesday, August 1, 2012

Victoria Beckham turns guest editor for Glamour

Singer-turned-designer Victoria Beckham can now add fashion journalist to her list of credentials, as she has become US Glamour's first-ever guest editor for its September issue.

The British celebrity appears on the September 2012 cover wearing a tiara in a bubble bath, and in the accompanying interview she talks about her work, marriage and experience of guest editing -- notably coming up with her 'fashion don'ts' for the publication.

'It's been exciting for me to see my ideas come to life, from type colors to photo selection to casting,' explained the star.

'I even made my own list of Glamour fashion Don'ts to keep out of the issue: boat shoes (unless of course you're designer Alber Elbaz or on a boat!), Bermuda shorts, nose rings, Crocs, and American tan tights (that's nude pantyhose to you).'

The star also discusses her famous pout, arguing that her signature look has developed in correlation with the rise of her eponymous clothing line.

'I actually used to smile a lot in pictures. I think I only stopped smiling when I got into fashion. [Laughs.] Fashion stole my smile! I've created this person. And I'm not saying that's not me, but I wouldn't say that's the whole me.... It's an armor that goes up,' she mused.

Known as the most significant edition of any fashion magazine, publications regularly look to put the biggest stars on the covers of their September issue -- with other already revealed covers for September 2012 including Karlie Kloss on the covers of both Vogue Japan and British Vogue, and Keira Knightley for the September issue of Harper's Bazaar UK.



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Britain's Duchess tops Vanity Fair international best-dressed list

Catherine Middleton has topped Vanity Fair's annual international best-dressed list, while more unusual appearances in the top ten come from the likes of 83-year-old photographer Bill Cunningham and 80-year-old reporter Morley Safer.

Showcasing the 'international cream of 2012's fashionable crop,' the full list appears in the September 2012 Vanity Fair Style Issue.

Praised by the fashion world for championing British labels such as Jenny Packham and Alexander McQueen as well as high street retailers including Zara and LK Bennett, it comes as no suprise that Britain's Duchess of Cambridge took the top spot.

The magazine's 73rd list also includes actresses Jessica Chastain and Léa Seydoux in second and fourth place respectively, while royals including Britain's Prince Harry and Monaco's Charlotte Casiraghi also made the compilation.

An array of fashion industry insiders also made the list, such as Carlos Souza, worldwide brand ambassador for Valentino, and Erika Bearman, senior vice president of global communications at Oscar de la Renta. The latter is better known for her Twitter handle OscarPRGirl, and took to the social network to tease that making her debut appearance on the compilation made her feel 'royal'.

To read more about this year's best dressed list vist; http://www.vanityfair.com/style/2012/09/the-2012-international-best-dressed-list#slide=1

Here are the trendsetters that made the top ten on the 73rd Vanity Fair international best dressed list:

Catherine Middleton, Britain's Duchess of Cambridge
Jessica Chastain, US actress
Bill Cunningham, US fashion photographer
Léa Seydoux, French actress
Jay-Z, US rapper
Colin and Livia Firth, British actor and his Italian producer wife
Tom Brady, American football quarterback
Alicia Keys, US singer
Fan Bingbing, Chinese actress
Morley Safer, Canadian reporter



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