Following hot on the heels of Chanel's behind-the-scenes film detailing the production process behind its famous little black jacket, Valentino has unveiled a video showcasing the work that goes into making its iconic Rockstud handbag.
The craftsmanship involved in making the accessory a favorite with celebrities such as Rachel Bilson, Dakota Fanning and Kirsten Dunst can be seen here: http://www.youtube.com/watch?v=9u-Ihep6Z1I
Insights into meticulous manufacturing processes from the likes of Valentino and Chanel (see the latter's at http://www.youtube.com/watch?v=UIYSW9_CCCI) arguably justify a hefty designer price tag and follow increasing attempts by luxury brands to offer an insight into their production methods.
Last October Louis Vuitton Moët Hennessy (LVMH) ran a series of European artisan workshops for two days, giving the public a chance to see what goes on behind the doors at some of its most iconic labels, including Louis Vuitton and Givenchy, and in 2010 Italian label Gucci toured the world with its Artisan project, which showcased production methods.
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